·China's own brand new force Han Teng auto brand officially released

On May 9th, the new independent brand Han Teng Motor held a brand release ceremony at the Yanqi Lake International Convention and Exhibition Center in Beijing, and announced its official landing in the Chinese auto market. As the first domestic OEM company to have the research and development and production capacity of new energy vehicles and traditional energy vehicles since its inception, Hanteng Automotive will inject a new force into the Chinese auto market to provide consumers with more choices. During the event, relevant leaders of the provinces and cities from the location of Han Teng Motors, relevant leaders and guests of the automotive industry witnessed this historical moment and jointly released a brand new slogan - "New Dreams · New Cars". At the same time, the two SUVs that will be launched in the second half of this year will be presented to the public for the first time.
Located in Shangrao, Jiangxi, Hanteng Automobile Manufacturing Co., Ltd. is a brand-new automobile enterprise with core business of research, production and sales of key auto parts such as traditional energy vehicles, new energy vehicles and engines. It has completely independent intellectual property rights. The grand launch of the brand was the first time that Han Teng Motors appeared in the media and the public. From the brand name, it is not difficult to see the ambition of Han Teng Auto: the name of "Han" and "Teng", which symbolizes the great rejuvenation of the Chinese nation, and also symbolizes the rapid rise of Chinese automobile brands, and the brand logo is prancing. The horses vividly express the creativity and pioneering spirit of Han Teng Motors.
Li Xueming, general manager of Hanting Auto, a pioneer in the pursuit of the best of the country, said that as a latecomer to the Chinese auto industry, Han Teng will make full use of the advantages of the latecomer, and will be close to the user's preferences and respond to market demands. Create a good car that Chinese people love, bring a new dream car to consumers, contribute positive and positive force to the development of China's independent automobile brand, and unswervingly practice the Han Teng dream, car dream, Chinese dream!
2016 is the first year of the national "13th Five-Year Plan" strategy and the first year of the brand of Han Teng Motors. HanTeng Motor will follow the "China Made 2025" strong country strategic plan to open a new stage of the development of Han Teng Motor: always adhere to the "double drive" development model, the traditional power car and new energy vehicles comprehensive layout, research and development, supply chain, market, Talents multi-field integration of domestic and international high-quality resources, diversified development; high-efficiency environmental protection engine, smart car networking, battery management technology as a breakthrough in innovation, continue to promote the integration of Han Teng R & D system; strict control of process standards, to create a European quality Ming star products; deepen the service marketing innovation initiatives, strengthen the user experience, and strive to achieve production and sales targets of 500,000 by 2020.
Based on the comprehensive layout of European quality dual-drive models, Zhu Zhiping, head of Han Teng Automotive Product Planning, introduced two models debuted to nearly 500 guests: the first production model is an A+ SUV, which is expected to be under this year. Listed in half a year; another strategic model is the A+ new energy SUV. The two first-model models clearly demonstrate the strategic intent of Hanton's traditional and new energy "dual-drive" product layout, laying a solid foundation for future product design and development.
In view of the two hottest SUVs and MPVs in the domestic market, Han Teng has a deep insight into the opportunities of consumer psychology and fierce competition in the market to create a better car that is closer to the needs of consumers. In the next two years, Han Teng Motors plans to have four platform models: A+ SUV, A-class SUV, A0 SUV and A-class MPV. It includes two power options, traditional energy and new energy, forming a comprehensive and rich product sequence, occupying more Great market space.
International big coffee gathering dream partners join hands to start the German Mahler Group, Continental Group, South Korea's Samsung Automotive Electronics, France Secco, Britain Ricardo and many other international first-class car partners also attended the ceremony. The same concept of car making and confidence in the future development of Han Teng made them choose to become the dream partner of Hanteng, from high-efficiency and environmentally friendly engine research and development, hybrid vehicle control system development, battery management system optimization, chassis tuning, etc. In terms of providing the world's top technical support and guarantee for Han Teng, it has become a strong backing for the production of Han Teng quality. Winning the favor of many of the world's top suppliers will undoubtedly add to the strategy of Han Teng Auto's core R&D technology and product manufacturing.
In the face of increasingly fierce competition, Hanteng Motors embarked on a new journey, with a solid and long-term corporate strategy and comprehensive product layout, concentrating on developing a good car that the founders love, and believes that the first SUV model will be launched in the second half of the year. It will promote the rapid development of Han Teng Motors. The rise of Han Teng Auto will further strengthen the strength of the self-owned brands that continue to rise and establish a new image of Chinese auto brands.

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