Volkswagen has become the world's top R&D expenditure company with €11.7 billion. Among the top 50 companies, vehicle companies accounted for 10 seats, namely Volkswagen, Toyota, Daimler, GM, BMW, Ford, Honda, Nissan, Fiat and Volvo. Polypropylene (PP), as one of the five general plastics, is widely used in daily life. PP Resin,Polypropylene,PP Granules,PP Plastic Granules HENAN JINHE INDUSTRY CO.,LTD , https://www.hncarbonblack.com
How directly is the relationship between R&D investment and corporate performance? It can be seen from a survey of the European Commission.
Recently, the European Commission published the 2014 EU Industrial R&D Scoreboard, which is based on the 2013 R&D investment of countries around the world. It counts 2,500 companies worldwide.
The data shows that 2,500 companies' R&D expenditures increased by 4.9% year-on-year, which was higher than the 2.7% increase in net sales. Among them, the Volkswagen Group is still in the leading position in R&D investment in various industries, and has become the world's top R&D expenditure company with a total of 11.7 billion euros, an increase of 23.4%. Its 2013 ranking has won the championship and it has been reelected this year, and its 2012 ranking is 3rd and 2010 is ranked 6th. The second and third places are South Korea's Samsung and Microsoft.
According to the report, among the top 50 companies, vehicle companies accounted for 10 seats, namely Volkswagen, Toyota, Daimler, GM, BMW, Ford, Honda, Nissan, Fiat and Volvo. Volkswagen, Toyota and Daimler are among the top 10 in the list.
Obviously, the investment of an automobile company in the research and development field directly reflects the vehicle manufacturing strength and market competitiveness of the automobile enterprise. It is reported that in such R&D investment, Volkswagen's joint venture in China has also made many contributions.
As we all know, Volkswagen's sales in the Chinese market have surged in recent years, and it is closely related to its localized product development and marketing in China. On December 12th, the relevant person in charge of the sea public said in an interview that Shanghai Volkswagen has made localization its own future goal and direction from the beginning. Since 1996, Shanghai Volkswagen has set up a special technical center. From the three years from 2011 to 2013, Shanghai Volkswagen has invested more than 8.5 billion yuan in research and development. In recent years, a series of products have been launched from Shanghai R&D base of Volkswagen, such as New Passat, New LaVida, Lang Lang, Longjing, New Santana, and New Tiguan. These products are jointly developed by China and Germany. In addition to the quality and manufacturing process of the German Volkswagen, there are very obvious Chinese localization characteristics.
It can be said that such localization is lacking in some Japanese car companies, and to a certain extent, it has caused the current situation of Japanese car companies that are famous in the world but are not acclimatized in China.
It is reported that Volkswagen's latest plan in China is to fully promote the new energy vehicle strategy. This is in response to the development trend and consumption trends of the automobile market, and the advance layout of the public to seize the future market.
At the recent Guangzhou Auto Show, Volkswagen released the Volkswagen up! electric car and announced its listing. The car consumes only 12.1 kWh of electricity per 100 kilometers, realizing all-weather "zero fuel consumption" and "zero emissions". "Zero noise" driving. In addition, the Golf electric car, the Golf GTE and the Audi A3 e-tron, which debuted at the auto show, are scheduled to go on sale in 2015. Starting in 2016, the new Audi A6 plug-in hybrid and Volkswagen will launch a new mid-level new energy sedan in China.
According to the plan, by 2018, Volkswagen will launch 20 new energy models in China, including imported and domestic vehicles, including Audi brand, Volkswagen brand and Skoda brand. Volkswagen China CEO Heizman said that in 2020, the annual sales volume of Volkswagen's new energy vehicles in China may reach several hundred thousand.
The latest news shows that a few days ago, Volkswagen Group announced that it will hire BMW's R&D director Herbert Diess to join the chairman of the Public Management Committee and become the chairman of the Volkswagen Passenger Vehicle brand. Herbert Diess is 56 years old and has served as Director of R&D for BMW, where she is responsible for the long-term planning and development of BMW. According to the news released by the public, Herbert Diess will assume the position of chairman of the management committee of the Volkswagen passenger car brand from October 1, 2015. Some analysts believe that the joining of Herbert Diess will bring a new atmosphere to the public's research and development, the future will help to improve the profitability of the public brand, and Herbert Diess may also become the next CEO of the Volkswagen Group.
Polypropylene is a plastic raw material with minimal density, and its appearance is colorless and translucent particles. As a food grade plastic, it is widely used in food packaging, such as foam plastic boxes, PP plastic cups, and so on. Polypropylene can be divided into five categories according to its main uses: PP injection molding, PP drawing, PP fiber, PP film, and PP pipe.
1. PP injection molding:
PP injection plastic is mainly used in small household appliances, toys, washing machines, auto parts, etc.
In recent years, the improvement of people's living standards and the implementation of China's second tire have led to a gradual increase in the demand for polypropylene injection molding in the downstream. Different injection molding varieties also have differences in their demand in the low and high seasons. For example, the demand for injection molding pots and barrels is relatively strong in the school season, while the demand for accessories and gifts is booming due to the impact of many festivals. In general, PP injection molding is relatively frequently used.
2. PP wire drawing:
Polypropylene wire drawing is mainly used in plastic woven products. The daily use of container bags, woven bags, food bags and transparent bags are all PP wire drawing products.
Since the implementation of domestic environmental protection in 2017, the demand for packaging of cement and building materials has been declining, and the plastic weaving industry has been greatly impacted. Accordingly, the PP plastic weaving market is under pressure. In the future, the proportion of PP plastic weaving in the overall use of polypropylene will continue to decline, and the plastic weaving industry will gradually expand into large packaging bags with high capacity, high quality or small packaging bags with low capacity and low content.
3. PP film:
Polypropylene film is generally divided into BOPP film, CPP film and IPP film. PP film is mainly used for food packaging.
Compared with PE packaging bags, PP film food packaging bags have better transparency, greater hardness and more high-end appearance. Downstream demand is mainly concentrated around festivals and holidays.
4. PP fiber:
Polypropylene fiber is a kind of fiber product made from polypropylene by melt spinning. It is mainly used in decoration, clothing and other fields. Since the implementation of the second child in 2011, the downstream wet wipes, diapers and other maternal and infant supplies have increased sharply, and the domestic fiber material has been in short supply.
According to data statistics, the global demand for fiber will continue to grow significantly, and the composite annual growth rate is expected to be 2.6% from 2017 to 2025. Therefore, the downstream demand for PP fiber will continue to grow in the later period.
5. PP pipe:
PP pipe material is mainly used in water supply and heating systems due to its non-toxic and high-temperature resistant properties. Compared with PE pipe material, PP pipe material has light weight, convenient transportation, good environmental protection performance and can be recycled.
·50 most valued research and development company car companies accounted for 10 seats