Recently, at the scene of Cummins ISF engine summer care activities, many visitors highly praised the quality of the ISF engine, and many users praised Kangsheng Lubricants. In further understanding, the reporter found that there are many users in the truck market who trust Kangsheng. There are not a few brands of lubricants in circulation on the market. How does Kangsheng lubricants occupy a place in the lucrative lubricant market? The China Truck Network reporter interviewed Kang Sheng lubricants senior sales representatives in South China. Li Fei. Focus on diesel professional lubrication Lubricant brands on the market are dazzling, but the products of most brands are used in diesel engine lubricants and also serve many other engine types. Kangsheng Lubricants is one of the few companies that focuses on the lubrication protection market for diesel engines, natural gas engines and peripheral products. It is understood that Kangsheng Lubricants has been focusing on diesel engines, and it has been used in heavy trucks. It prefers Cummins engines for specific applications. Focusing on diesel engines and relying on Cummins appears to have constrained Kang Sheng’s own market development. In actual fact, Kangsheng Lubricants is dedicated to professional lubrication in this field with its dedicated expertise in its diligent attitude in the diesel field. Because of the profession, it is excellent. Kang Sheng Lubricants gradually gained a good reputation in the market. It is understood that nearly 3,000 ISFs in the Guangzhou market are currently using the Cossack Blue Extreme Engine Oil, and non-Cummins users such as 96 ISF Bus and Guangdong Zhongshan Transportation Co., Ltd. in Fuzhou are all using the Blue Extreme series. Segmentation channel advantage Since entering the market, Kangsheng has been relying on complete vehicles, Cummins engine service stations, and parts and components suppliers such as Futian and Jianghuai for sales, mainly for large customer groups focusing on engine maintenance. Because of the focus on the diesel engine market, sales channels of Kangsheng products have been subdivided. In the sales field, many group customers have high loyalty to Kangsheng. These major customers so identified Kang Sheng's brand, mainly to see what aspects of it? Reporter learned from Kang Sheng here the specific situation. The DPT patented technology of Kang Sheng Super Blue Extreme Series lubricants can effectively reduce sludge and carbon deposition and keep the engine clean. Compared with the oil change cycle of other brand lubricants of 10,000 kilometers, Super Blue Supreme can ensure that the user can change the oil cycle to more than 20,000 kilometers under normal load conditions. The excellent quality of Kangsheng's high efficiency brings users high profits. Consun sales once counted an account for a customer with 30 cars. Using Kangsheng lubricants can save nearly 30 thousand yuan in oil cost per year (excluding the cost of working hours and filters). Kangsheng lubricants not only give users such intuitive benefits, but their hidden benefits are remarkable. As the high-end product of CI-4, Kangsheng "Super Blue Supreme" lubricant has excellent cleaning and dispersing properties, can effectively protect the valve system from wear, and greatly reduces the piston deposits and smoke carbon produced due to high temperature. The filter is clogged to ensure long-term use of the engine and extend the oil change intervals. This reduces the user's costs associated with oil changes, filter changes, etc.; its low viscosity also reduces fuel consumption. In addition, Super Blue Extreme's superior low-temperature performance can be applied to users who leave the car in cold conditions. In addition, Kangsheng provides one-on-one solutions for large customers, providing free maintenance plans and recommendations for customers, and adjusting maintenance plans based on customers' operating conditions and operating lines. Kang Sheng's one-on-one service plan also includes helping customers extract oil samples for component analysis, and provide feedback on the possible hidden dangers of the engine to the user. This caring service from Kangsheng is also loved by end users. Expand market growth significantly Relying on the platform of Cummins Engine, the professional high-end quality of Kangsheng Lubricants is gradually raising awareness and opening up the market. With the continuous improvement of the product line, Kang Sheng is also gradually expanding the South China market. The engine outside Cummins is also recommended to use Kangsheng Lubricant. We expect to win the trust of users with its high-end quality. The development trend in Guangdong is very clear. Zhongshan has a transportation company with more than 300 vehicles. The vehicles are equipped with engines such as Cummins, Yuchai, Weichai, etc. However, the transportation boss only uses the Kangsheng Blue Extreme series of lubricants. The market is the best touchstone for product quality. For more than a decade, Kangsheng lubricants have been welcomed by more and more companies and users in the quenching of the Chinese truck market. It is believed that with the efforts of Kangsheng in market development, Kangsheng Lubricants will bring more quality maintenance to more types of engines and will provide more customers with more environmentally friendly and energy-saving new products. About Kangsheng Lubricants: The “Super Blue Supremeâ€, “Blue Supremeâ€, and “Blue To Win†series of Kangsheng Lubricants are Cummins global recommended oils. Their parent companies are Cummins Engine Co., Ltd. and Ashland Chemicals Co., Ltd. Joint venture. With a professional service system and state-of-the-art lubricant production technology, we provide related lubricant products and services for the engine oil installation and aftermarket of Cummins related construction machinery, trucks, passenger cars, railways, generators and ships. With a professional service system and state-of-the-art lubricant production technology, we provide related lubricant products and services for the engine oil installation and aftermarket of Cummins related construction machinery, trucks, passenger cars, railways, generators and ships. Kang Sheng Lubricant products have excellent performance and high quality. “Blue Supreme†series products are suitable for modern low-emission diesel engines under various operating conditions. They can ensure long-life use and extend oil change intervals. A balanced formulation system can maximize the durability of the engine. It can maintain a high degree of engine cleanliness over a long period of time, control lubricant oil consumption, reduce carbon deposition, prevent wear, and contain effective and balanced additives. The application of DPT polymer differentiation technology can effectively control the damage of chemical substances to the engine, higher The TBN index neutralizes the acidic substances more effectively, making the lubricant more stable.
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Kang Sheng lubricants: high-end quality professional protection>