Sichuan Modern Camp Lands at Shanghai Auto Show

Sichuan Modern Camp Lands at Shanghai Auto Show


On April 19th, the new light truck MIGHTY built by Sichuan Modern Heavy was unveiled at the Shanghai Auto Show. As a strategic model launched by Sichuan Hyundai in the light truck field, MIGHTY has a highly recognizable appearance, a saloon-style cab layout, a first-class power system, and a wealth of smart and safe configurations for domestic users. A refreshing feeling. Quality witnessed strength, this show, MOTOY (MIGHTY) and Sichuan Hyundai's other strength models along with the debut of the world, highlighting the strong competitiveness of mainstream commercial vehicle companies, causing the spotlight of the audience.



Global classic best-selling models land in China

Sichuan Modern’s MIGHTY light truck is based on the global model “MIGHTY”. “MIGHTY” is a classic light truck owned by Hyundai Motor, which meets a variety of global emission standards and a variety of complex operating conditions with reliable durability. Since its launch in 1998, "MIGHTY" has been successfully sold to more than 130 countries and regions in the world, and its superior quality has been widely recognized by users in various countries. After entering the Chinese market, “MIGHTY” launched a new car name “Sheng Tu”, which symbolizes “Grand Vision” and makes Chinese users feel warm.

In terms of design, MIGHTY reflects both the latest trends in global modeling and the preferences of users. The front face adopts “composite dynamic appearance design”, which conveys fashion without losing the overall visual effect of fortitude. The large air intake grille is integrated with the vertical headlights, reflecting the conceptual design elements of “Crossed Dynamic Angle”, which is full of tension and high quality. The simple and atmospheric front face with smooth and dynamic body lines gives the aesthetic enjoyment of refined and powerful feelings, which can be called the aesthetic model of contemporary industrial design.


The MIGHTY passenger car design is impressive. The cab layout fully considers the driver's needs. It is fully ergonomic, with adjustable steering wheel, tilting seat rail, adjustable sunroof, and electric vehicle. Humanized design such as windows greatly improves driving comfort and creates a high-quality driving experience. MIGHTY has a large body to maximize the indoor space. The cab has a 3-seater design. A 5- or 7-ton vehicle can have a single-row or a half-cab choice, giving users more options.

MIGHTY not only continues MIGHTY's highly acclaimed design elements, but also excels in power, safety and durability. In terms of power, MIGHTY is equipped with a Cummins engine with a global reputation. Through the optimized matching of engines, transmissions and axles, MIGHTY achieves more powerful power performance and more outstanding fuel economy. In terms of safety, MIGHTY is equipped with ABS, EBD, and pneumatic brakes, enabling the vehicle to exert its best braking force both when it is empty and when it is full. The body uses 37% high-tensile steel and strengthens the core, such as floors, frames, and beams. The forward-looking, active-passive safety design gives the driver a sense of security. In terms of durability, MIGHTY adopts rigorous design and evaluation criteria in the R&D phase, and evaluates real vehicles from typical areas in China from “Hainan” to “Heilongjiang”, combined with simultaneous core component testing, CAE analysis, etc. Verification work to achieve excellent reliability performance.

As the latest generation of modern car light truck products, MIGHTY surpasses expectations in terms of intelligence and practicality, which reflects the development trend of global vehicle R&D technology. To increase operational efficiency, MIGHTY is equipped with a variety of smart configurations to provide multi-function displays for vehicle operation and maintenance information, enabling rear monitoring and compatibility with Apple Carplay/Baidu's AVC system. In addition, in order to meet the diversified needs of users for vehicles, designers have in-depth analysis of the special vehicle segment market, and reflected in the product design, can be quickly transformed into refrigeration, freezing, emergency vehicles and so on.

Strength model exhibiting complete layout

At the Shanghai Auto Show, Sichuan Modern has a total of six models participating in the exhibition. In addition to the three new models of MIGHTY refrigerated trucks, road cleaning vehicles and chassis vehicles, there are several modern star products of Sichuan Modern, including Chuanghu Heavy Trucks, Conendi's high-end commercial vehicles are all acclaimed strength models in domestic market segments. In addition, there is a relative from the South Korea "SOLATI", SOLATI is a modern popular minibus, can accommodate 15 people, the model is currently exported to Germany and other European countries, as a hotel or The company’s commercial vehicles and vehicles for picking up foreign tourists are welcomed by users.

Since the founding of the joint venture company in 2013 and the creation of the brand, Sichuan Hyundai has successively launched representative products in the field of commercial vehicles, from heavy-duty helicopters to high-end commercial vehicles, to high-end commercial passenger vehicles, Connddi, and then to the Korean auto show debut. The MIGHTY is a classic light truck, and the rich product matrix realizes the full coverage of Sichuan Modern in the segments of logistics transportation, high-end business travel and other market segments. As a result, the strategic layout of modern commercial vehicles in Sichuan has already taken shape.

Ingenuity to create a high-quality commercial vehicle brand

Sichuan Hyundai is a commercial vehicle brand created by a joint venture between Sichuan Nanjun Group and Hyundai Motor Co., Ltd., which was formally launched in January 2013 with a total initial investment of 5.4 billion yuan. Sichuan Hyundai has an advanced R&D center for commercial vehicles and a group of highly qualified R&D teams composed of senior Chinese and Korean engineers. It combines the “independent research and development, joint research and development, and technology introduction” with the mission of “creating a better life with excellent quality”. Committed to building high-quality commercial vehicles, China's leading, world-class Sichuan modern commercial vehicle brands.

In terms of production capabilities, Sichuan Modern has two production bases, the Ziyang Truck Factory and the Chengdu Bus Factory. Stamping, welding, painting, assembly, and engine production lines all use imported equipment. It is a highly automated and intelligent world-leading commercial vehicle factory. An annual capacity of 160,000 medium and light trucks, 10,000 medium- and light-duty buses, and 20,000 heavy-duty engines has been established.

With the expansion and perfection of product categories, in 2017, Sichuan Modern will form a situation in which the three brands, Hyundai, Zhidao and Nanjun, jointly exert strength. They respectively attack the three submarkets of high, medium and low levels and attack the Chinese commercial market. Car market. Focusing on the future, Sichuan Hyundai strives to achieve its strategic goal of becoming one of the top ten in China's commercial vehicle industry by 2020. Jin Shiping, general manager of Sichuan Modern, said: "Sichuan Hyundai will continue to perform its corporate social roles and responsibilities with a consistent attitude and become a model Sino-Korea joint venture that everyone trusts and loves."

At the Shanghai Auto Show, Sichuan Modern Mighty Light Truck (MIGHTY) debuted. Other major models were displayed in concentrated fashion, highlighting the direction of Sichuan's modern future. Thanks to the increasingly sophisticated strategic layout of commercial vehicles, Sichuan Modern's new journey will surely go all the way to a new glory.






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