The 1st FAW Liberation Sales Elite Skills Contest Completes Perfectly, Enhancing Marketing Power

The 1st FAW Liberation Sales Elite Skills Contest Completes Perfectly, Enhancing Marketing Power


On November 21st, 2010, the first FAW Jiefang Sales Elite Skills Competition jointly organized by FAW Group Marketing Management Department and Jiefang Automobile Sales Company was held in Changchun. After fierce competition, 32 players from the six major national competition areas stood out from the country's 1,694 players with professional knowledge and exquisite skills, demonstrating the talent and charisma of the first-line marketing elites of FAW Liberation, and finally decided to liberate them. Top ten sales elites. At this point, the first liberation sales elite skill contest that lasted more than five months ended successfully.


With the development of China's auto market in 2010, FAW Liberation Company upholds the core concept of China FAW's quality, technology, and innovation brand, and under the guidance of the ignorant foundation and grab share, establishes the confidence to fully enhance emancipative marketing capabilities and gradually perfects liberation marketing. The system has implemented a series of marketing promotion projects such as system improvement, image enhancement and business training among the national liberation dealers. From the beginning of 2010, FAW Jiefang Automobile Sales Co., Ltd., supported by the brand strategy of the Group Company, has carried out a systematic training program for the relevant personnel in the different stages of the e-commerce sales system, and divided the sales process, personnel management, and customer management. Level of training, and 24 stores have been implemented to counseling. The first liberation of the sales elite skills competition is to consolidate the training results, expand the impact of training, so that the emancipatory marketing training mechanism is maturing to maturity, so as to achieve emancipative brand marketing capabilities.

The basics and the grab share are the main lines of work for the sales company in 2010. Solid marketing foundation is an important task. The purpose of this competition is to participate in the full participation and full study. The purpose is to promote the emancipatory distribution network to carry out independent training and active learning. , consolidate the marketing base and enhance marketing capabilities. In 2011, with the support of the group company, FAW Jiefang Automobile Sales Co., Ltd. will further expand the scope of training, follow-up the quality of training, and incorporate share orientation into the sales elite competition, further enhancing the marketing power of the liberation system, in order to achieve emancipation. The absolute leading marketing goals in the domestic industry continue to reinforce the foundation.



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